Various communities around the world have been using campaigns/contests as a strategy to quantitatively or qualitatively improve the content on Wikimedia projects while also strengthening community bonds and organizer capacity. These campaigns range widely: they can be media focused like [[:Commons:Wiki Loves Monuments|Wiki Loves Monuments]], Wikipedia article focused like [[:m:Wikimedia CEE Spring 2018|CEE Spring]] and [[:m:Wikipedia Asian Month|Wikipedia Asian Month]], [[:m:The Wikipedia Library/1Lib1Ref|#1lib1ref]]-style micro-contribution events, Wikidata and SVG label translatathons, or [[:m:Wikisource Proofreading contests|Wikisource Proofreading contests]]. Moreover, campaigns like [http://www.artandfeminism.org/campaign/ Art+Feminism] and [[:m:Whose Knowledge?/VisibleWikiWomen|VisibleWikiWomen]] and monthly micro-campaign projects like [[:en:Wikipedia:WikiProject Women in Red|Women-in-Red]] consistently support the growth of more diverse and representative content from around the world. However, learning how to run campaigns as both meta-organizers and local coordinators is incredibly complicated and requires a wide range of skills.
This sessions aims to be a workshop on understanding the support that community members need for designing and running campaigns and contests as well as capturing experiences of organizing them. By learning from shared experience and better understanding the community’s priorities for supporting these kinds of activities, we hope to better inform WMF documentation and support efforts during the following year.
The session will primarily be a breakout-group center workshop: after sharing initial framing prompts and questions, we will be guiding separate breakout groups based on different kinds of campaigns that participants have organized/participated in, as well as for participants who haven’t organized or participated in a campaign/contest.